This is Why Your Marketing Isn't Working
Aug 22, 2024
Build a Winning Marketing Strategy
In an effort to be less annoying, what if you're costing your voice over business thousands of dollars in potential lost revenue?
Even worse... what if your narratives are all wrong and you're costing yourself that lost revenue for no good reason at all?
Voice Actors who fail to follow-up are voice actors who are missing out on new clients and new bookings. And the number one reason for not following up, "I don't want to be annoying."
This narrative is all wrong and I explain why in this episode.
CONNECT WITH MARC SCOTT
Marc Scott Website - https://marcscottvoiceover.com
VOpreneur® by Marc Scott - https://vopreneur.com
Marc Scott on YouTube - https://youtube.com/@marcscottvo
VOpreneur® by Marc Scott on YouTube - https://youtube.com/@vopreneur
Marc Scott on Instagram - https://instagram.com/marcscott
RESOURCES FOR VOICE ACTORS
* Get an instant $25 credit when you sign up for VoiceZam
Visit https://voicezam.com/marcscott
* For voice over services:
Visit https://marcscottvoiceover.com
* Want VOpreneur Swag?
Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook Group
Visit https://facebook.com/groups/vopreneur
EVERYDAY VOPRENEURS IN THIS EPISODE
* Thanks to "Uncle Roy" for production assistance!
Visit https://antlandproductions.com
* Thanks to Christy Harst for VO contributions!
Visit https://christyharst.com
* Thanks to Krysta Wallrauch for VO contributions!
Visit https://krystawallrauch.com
KEY TAKEAWAYS
- Follow-up is one of the most important aspects of marketing your voiceover business.
- Personalization and tailoring messages are crucial for standing out in a crowded inbox.
- Follow-up can be a test of commitment and professionalism.
- The negative narrative around follow-up should be replaced with a positive mindset.
- Using a CRM and setting automated reminders can help with effective follow-up.
